Digitization and automation in mobile applications: A catalyst for operational efficiency and user engagement

Sridevi Kakolu 1, 2, * and Muhammad Ashraf Faheem 3, 4

1 Boardwalk Pipelines, Houston, Texas, USA.
2 Jawaharlal Nehru Technological University, Hyderabad, India.
3 Speridian Technologies, Lahore, Pakistan.
4 Lahore Leads University, Lahore, Pakistan.
 
Review
International Journal of Science and Research Archive, 2023, 08(02), 746–753.
Article DOI: 10.30574/ijsra.2023.8.2.0091
Publication history: 
Received on 08 January 2023; revised on 23 March 2023; accepted on 26 March 2023
 
Abstract: 
Consequently, relying on what may be regarded as a macro level of analysis in this article, the author examines how the use of mobile apps in the improvement of business processes in terms of operating and value characteristics of the connected goods impacts the overall scheme. With emerging technologies being incorporated by organizations, they can automate activities, improve interactions, and meet security requirements. Digitization of the workflows simplifies data management in real-time, offers individualized engagements, and provides methods for scalability to help organizations respond to disparate market forces. Examples of cases in different fields such as finance, health care, and retail prove these strategies are effective, as they have greatly increased productivity and user satisfaction. Based on the discussion of the digitization and automation processes, this article highlights the importance of emerging technologies as enablers of the future development of mobile applications and as key strategic assets in the global race for success in the digital environment.
 
Keywords: 
Digitization; Automation; Mobile Applications; Operational Efficiency; User Engagement; Data Management
 
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Copyright © 2023 Author(s) retain the copyright of this article. This article is published under the terms of the Creative Commons Attribution Liscense 4.0