The impact of mobile banking on banking performance throughout the COVID-19 pandemic

Sahar Alayli *

Lebanese American University, Beirut, Lebanon.
 
Review
International Journal of Science and Research Archive, 2023, 10(01), 749–757.
Article DOI: 10.30574/ijsra.2023.10.1.0824
Publication history: 
Received on 01 September 2023; revised on 09 October 2023; accepted on 12 October 2023
 
Abstract: 
This quantitative study investigates the profound influence of mobile banking on the performance of banking institutions amid the backdrop of the COVID-19 pandemic. With a robust sample size of 432 respondents, this research provides valuable insights into the rapidly evolving landscape of banking during a global crisis. Employing rigorous statistical analysis, including regression and correlation analysis, the study reveals the extent to which mobile banking adoption has reshaped the banking sector's performance metrics. The findings shed light on the pivotal role of mobile banking in enhancing efficiency, customer engagement, and financial stability for banks navigating the challenges of the pandemic. This research serves as a timely contribution to the discourse surrounding the transformative impact of technology on the banking industry, particularly during unprecedented times.
 
Keywords: 
Mobile Banking; Banking Performance; Perceived Usefulness; Perceived Ease of Use; Compatibility; Trust
 
Full text article in PDF: 
 
Copyright information: 

Copyright © 2023 Author(s) retain the copyright of this article. This article is published under the terms of the Creative Commons Attribution Liscense 4.0