Impact assessment and execution strategies of fintech in consumer finance: Paving the way forward

The increasing adoption of FinTech has revolutionized the consumer finance industry, providing innovative solutions that cater to the needs of consumers. FinTech companies disrupt established financial institutions and challenge the status quo, resulting in a dynamic and rapidly changing landscape. However, the success of FinTech in consumer finance depends on its impact execution, which involves the ability to deliver measurable and sustainable outcomes. This requires a comprehensive understanding of the market, a deep understanding of consumer needs, and the ability to effectively execute strategies that meet these needs. This paper examines the significance of FinTech in consumer finance to perform a comprehensive SWOT and PESTEL analysis of FinTech in consumer finance. Moreover, this is attempting to find out the opportunities and challenges of FinTech in the context of consumer finance and investigate trends of FinTech in consumer finance. By implementing the strategies outlined in this paper, FinTech companies can continue to drive innovation, increase access to financial services, and deliver measurable consumer outcomes.